Global Action
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World AIDS Day is the culmination of a
year-long campaign to raise awareness about
HIV/AIDS. It is celebrated every December
with special events around the world. The
campaign theme for 2001 was “I Care…
Do You?”
- More than 15,000 young people marched
in Burkina Faso on World AIDS Day in
December 2001, attracting the attention of
policymakers to their message of individual
and community responsibility with a youth
declaration.
- Television spots featuring celebrities aired
on World AIDS Day in Ecuador, produced
in cooperation with the Ministry of Health
with UNAIDS. The First Lady called
attention to the increasing threat of HIV
infection, and a popular sports figure
appealed to young men with a message
about male responsibility and the risk
of heterosexual transmission.
- A peer education group in Estonia celebrated
World AIDS Day with a performance
of “Collection”, a drama exploring
the challenges facing eight teenage girls.
The Russian-language play toured Estonia
for four months, featuring workshops that
built on issues raised in the show including
gender roles, HIV/AIDS and drug use.
- Community leaders in hard-to-reach
populations in three mountainous
provinces in Viet Nam used World AIDS
Day as the starting-point for information
campaigns supported by UNFPA and
numerous local NGOs. Surveys following
the campaigns noted significantly increased
knowledge on HIV prevention.
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