Dispatches - September 2006
29 September
Fistula Campaign to Launch in Belgium
A media campaign, based on pro-bono materials developed for the United Kingdom, is scheduled to launch 8 March 2007 in Brussels. The translated, pro-bono magazine ads developed by RKCR/Y&R will run in both ELLE Belgique and ELLE Belgïe in March, April and May 2007 (at no cost to UNFPA). This month, in preparation for the launch, UNFPA Goodwill Ambassador Goedele Liekens and Delphine Kindermans, a reporter from ELLE Belgique, will travel to a UNFPA-supported fistula facility in Niger.
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Partnering with the Private Sector |
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Reaching out to Media |
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Involving Goodwill Ambassadors |
25 September
Fistula Campaign Garners Free Air Time in Major Media
The 60-second “Tip Toe” public service announcement to raise awareness about the issue of obstetric fistula and the global campaign to end it received significant free air time throughout the Europe and the United Kingdom.
The 60-second spot aired on BBC Worldwide three times a day, every day, free of charge in July, August and September 2006, for a total of 273 minutes of complimentary airtime. Developed for UNFPA pro bono by the London-based ad agency RKCR/Y&R, the spot also ran hundreds of times on CNN International and CNN National from July through October 2006, reaching a global audience in Europe, Africa, Asia and North America. In the United Kingdom, it was aired 30 times free of charge on VH1 and nine times on MTV UK.
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Reaching out to Media |
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Campaign to End Fistula |
6 September 2006
Highlights from the launch of the State of World Population in Europe
This year’s State of World Population report, with its important findings on how the migration experience affects the lives of women and youth, captured extensive attention throughout Europe, a region that is directly affected by the issue in many ways.
BRUSSELS — On 13 September, the report’s principal author, Maria Jose Alcala addressed members of the European Parliament about the findings and their implications for Europe. Ms. Anne Van Lancker, MEP and, and Mr. Alexander Graf Lambsdorff, MEP also spoke briefly, and the actress Ms. Yves-Marina Gnahoua, performed an excerpt from the play "Quand j'avais 8 ans, je marchais pieds nus dans la neige". Ms. Alcala’s speech called for a new era in policy making, one that places women and youth high on that agenda.
HELSINKI — Mari Simonen, UNFPA Deputy Executive Director (External Relations, UN Affairs and Management), returned to her native country to launch the agency’s flagship report A Passage to Hope: Women and International Migration. “It is our responsibility to strengthen the good and put an end to the bad sides of migration,” she told government officials, NGO leaders and members of the press.
Following Simonen’s speech, Marjatta Rasi, Finland’s Under-Secretary of State, said that her country, which currently holds the European Union Presidency, would bring up the need for more creative migration policies at all levels at the upcoming High-Level Dialogue on International Migration and Development at the United Nations.
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Optimism and patience are the tools of the trade in UN work |
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Service Centre for Development Cooperation - KEPA |
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Finland’s EU Presidency in 2006 |
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Reaching out to Media |
STOCKHOLM -- Mr. Bjørn Andersson, Chief, Office of UNFPA Executive Director, presented the report together with Minister for development Cooperation, Ms. Carin Jämtin and Minister for Migration, Ms. Barbro Holmberg. Ms. Jämtin emphasized that female migrants not only contribute to development by the money they send home but also with new insights, values and skills. This was supported by Ms. Holmberg, who said, “It becomes more evident how important migration is for development, both for the recipient countries as well as the migrant’s home countries.” Read more in UD and OmVärlden
